This pillow is perfect for side sleeping. As I approached 50, I realized that waking up pain-free isn't always guaranteed. A regular pillow used to suffice, but not anymore. I love that this pillow stays cool, and doesn't hurt my neck if I wake up on my back. The material does all that for me. It feels so soft—it's hard to describe.
I tried "Pillow Cube" pillows for a couple of years, buying two different sizes, but their material was either too thick/hard or too thin/soft. I've also bought purple pillows, but they're super expensive. This one is great, comfy, and affordable. Its weight is nice because it doesn't wobble from side to side. If I roll onto my back, my neck doesn't hurt because the edges of the pillow give a little.